I mostly do all my marketing by designing myself and printing myself , I reprint as I need.inks and a good home printer is all I need . I yearn for high quality glossy though!!!
]]>Just make sure your website is listed – I print mine three times and turn it vertically as the divider between the letter/address part of the card on the back. My name and the name of the piece is at the usual spot.
]]>If you walk a tradeshow doing recon to decide if you should pony up for a booth, you can places in the public meeting areas to leave your postcards. On the tables in the dining area of the show. On the literature tables at the show. Around the hotel where buyers are staying offers opportunities.
If you know a show where potential clients are gathering is taking place nearby, do the same thing. Leave copies in discreet amounts in strategic places.
If you attend other arts events, you can discreetly leave a few copies in the public meeting areas.
Keep a stack in your car. Ask if you can leave some in the local coffee shop, or boutique where you shop.
If you have read The Tipping Point, you know a Maven (http://en.wikipedia.org/wiki/The_Tipping_Point) can be very instrumental in helping. Figure out who are the mavens in your neighborhood, in your city and send them cards. Ask if they would help you get them distributed to the right people.
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