Comments on: The Only Gift You Need to Build Your Mailing List

By: Brennen McElhaney

Thu, 05 Jan 2017 02:41:31 +0000

I put together a Catalog of paintings in a PDF format as an incentive for art lovers to subscribe to my newsletter. I invite you to take a look at my Plein Air Portfolio and see if you might be able to use a similar format for your artwork.

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By: Julia Hayashi

Thu, 15 Dec 2016 03:52:14 +0000

Thank you for this gift of freedom and clarity for me today, I am literally in tears.

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By: Sylvia Tucker

Mon, 12 Dec 2016 22:08:47 +0000

Your thoughts are beautifully put, Alyson, thank you.

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By: M

Mon, 05 Dec 2016 20:00:59 +0000

Dear Alyson,

Thank you for your article, it hit the mark to say the least! Working on re-opening (is that what it’s called?) my blog. And look forward to sharing the creative process, and being with this community once again.

fondly, Magdalena

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By: Lynn Cook

Mon, 05 Dec 2016 06:29:04 +0000

In reply to Rona.

Excellent read, thanks Rona for posting.

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By: Vera

Fri, 02 Dec 2016 19:32:23 +0000

In reply to Gwen.

I would actually be interested as I am German although I am living in France, married to an English husband … maybe you consider me? In case you do, please ask Alyson for my email address. And yes, great article – Vera

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By: Michelle Sirois-Silver

Fri, 02 Dec 2016 14:48:51 +0000

Hi Alyson, your words over the past few months have made me rethink my marketing approach and I have been slowly implementing it in a more focused way. It has relieved a lot of pressure about the ‘shoulds’ of marketing which were never a right fit for me. I’m in it for the long game, it’s about the one-on-one relationships. I’m more comfortable with the soft sell and I try to put my focus on showing up in a meaningful way. It’s a relief to know that showing up can make a difference.

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By: Anita Rodriguez-Fitch

Fri, 02 Dec 2016 14:29:11 +0000

This post has been INVALUABLE to me! So inspiring Alyson, even after a failed attempt to sell some of my art yesterday. I came away from that experience a little angry, then thought of something cheery, then immediately made some positive determinations…in other words, I didn’t react as I used to before Breakthrough. And now, with your post today, I feel even more empowered. Thanks!

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By: Robin Edmundson

Fri, 02 Dec 2016 14:15:47 +0000

I’m so happy to see this post. I’ve been thinking a lot about what I have to offer in a newsletter besides ‘a pretty picture’. I thought a lot about the people who collect art, display art, gift art, etc. and I asked myself what I’d like to get out of a newsletter from an artist. I realized that I do have a lot to offer them besides just a nice picture once a month. I can offer information about process, materials, conservation and behind-the-scenes stories/inspiration about my own work. I made a more detailed list in each broad category and was pleased to see I had enough topics for several newsletters. [Add on a section about current classes, exhibits, fairs, etc. and that’s a decent newsletter.] Refine one or two of them into a very nice pdf and you have a newsletter sign up reward. Expand those further and you have an ebook or class.

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By: MILICA VIRAG

Fri, 02 Dec 2016 12:47:35 +0000

Thank you Allison, this is very inspiring and timely. Yet art is something that has to be done, like word that has to be spoken, and act that has to be accomplished, like there is no other choice, or it’s the best choice out of many other possibilities. Art has to be shown, and there are then those who have to have it for the same reason that it’s the best choice. Just my musings at this time and space 🙂

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