Marsha: It’s fine to look at what others are charging and start there, but you should also be crunching the numbers and making sure that you’re making money and not losing money. And by making money, I mean seeing a profit — earning a living.
Don’t blame it on the economy. Get out there and pound the pavement. There are students to who need you. Find them.
Alyson (and Susanne),
Regarding liability insurance: my husband and I decided since I had occasional students in my home for private or semi-private lessons, we needed an “umbrella” insurance policy. I also teach workshops at my second home and this would cover that location also. It is another expense, but well worth it. Anyone teaching or doing something out of their home should check into insurance in case someone were to slip and fall, etc. Good peace of mind.
Thank you for responding!
I agree with you and that’s what I meant to say: it’s always depending at what stage you are but you still have a value when you are just starting, the value will go up over time because of your experience and expertise.
I’ve made the experience that many take advantage of people who just started out (“this would be such a great experience for you to expose yourself and meet high-profile people…” and similar) that I decided to turn down some offers. But also, I took offers that were payed low when I had the impression that there was some synergy and I could get more in future classes. And in this case, they always went up with my pay after they have seen me at a class teaching.
Good to read all the different experiences in negotiating,
Franziska San Pedro
Alyson, thanks for your reply. good questions to consider!
I get $100/day per student at my workshops. If they’re held at a workshop business/facility, it’s closer to $600 for a 5 day workshop.
Your post here got me thinking, and I put the question out to some of the folks who’ve ordered the first tutorial. I’m glad I did because they gave me rave reviews and said that $20 was a bargain. The consensus is that $30 is still a great value for what I offered, and one said I could easily charge $40 or $50, but I don’t want to go that high.
The plan after doing some research is to have a pre-production price of $20 and a regular price of $30. One artist said she pays that for a tank of gas and that the tutorial will do more for her than that.
So, I’m happy now and feeling secure with the $30 🙂
thanks Alyson for asking.
Bonnie: It’s good to see your face here! It sounds like you have lots of experience with this. I’m sure we’ll learn from what you’ve written here. Thanks!
]]>