You can’t control what people do with the marketing material you hand out, but you can control how you respond when someone does something shocking with your images. Before you assume anything, ask questions and get the facts. Only when you’re armed with answers can you respond appropriately. You’re aiming for a win/win situation.
They did what with your postcards?! Read
Back in December, I ran a Deep Thought Thursday about how to satisfy an unreasonable client who has hired you for a commissioned piece of art. I presented a particular situation (which you need to read about to understand this post) and many alert readers helped an artist address this problem. Later, I received this
Are you hiding your accomplishments? If I visit your website or blog, would I know that your work was on the cover of a magazine, featured in an article, or that you received an award? I’m not talking about a list on a résumé. I’m talking about graphics and photos. As a visual person, you
A loss is a loss whether it’s a death in your family, a disaster that strikes your home or studio, or divorce. Today we’re talking about divorce and how you might overcome it for your art career. But I imagine it can be applied to any loss.
Can your art business survive divorce? Read
Set your alarm and take care of your social media tasks in 15 minutes a day. Or perhaps you prefer 30 minutes two or three times a week. That’s great!Make sure that you are spending quality time online and not allowing it to become a time-waster.
15 Minutes a day for social networking Read
I wrote my book in 15 minutes a day. Honest! When I felt disconnected with the content, my coach advised me to “check in” with my book every day. I promised just 15 minutes a day. It worked! In a minute I’m going to show you how you can use the 15-minute trick for yourself.
Devote 15 Minutes a Day to . . . Read
When something starts feeling too easy, you must reevaluate and make sure it’s serving your goals. You’ll never get anywhere by playing it safe. Moving beyond your comfort zone is a big step, but necessary if you want more from your art.
Know when it's time to move on to new exhibit venues Read
Next time you get something in the mail from another artist or gallery, notice the writing that is on the front along with the image. See how the text helps you remember the name of the artist in relation to the work.
Add your name to the front of your postcards Read
Last week The Wall Street Journal ran an article titled Firms Hold Fast to Snail Mail Marketing. In a nutshell, businesses are finding that 1) email gets lost or is quickly deleted and 2) their customers miss some of the mail they used to receive regularly in their mailboxes. When I advise artists not to
Don’t let size or space be an issue when you make your art. Make your art it as big as it needs to be in order to hold your ideas and dreams. If it’s good enough, it will find a home. If you have to borrow a truck to haul it, you’ll do that, too.
Make Your Art Big Enough to Hold Your Ideas and Dreams Read
