Alyson Stanfield

Photo of Jenny McCarty, a woman with dark hair against a dark background and wearing a black scooped-neck top.

Maybe It’s Time to Rethink Pinterest with Hayley Price (241)

Pinterest isn’t just for recipes and home décor. It’s one of the most overlooked platforms for artists to grow their visibility and drive steady traffic to their websites. Time to revisit!

Hayley and I discuss how Pinterest works differently than social media, why pins can bring results years later, and simple ways you can start using it today without adding more overwhelm to your already busy schedule.

Maybe It’s Time to Rethink Pinterest with Hayley Price (241) Read

Katie Hunt

Entrepreneurial Fatigue, Market Uncertainty, and the Case for Slowing Down with Katie Hunt (240)

Katie Hunt returns to share what she’s seeing across the creative business landscape through her 2025 State of the Product Industry survey. We talk about the uncertainty many are feeling, the impact of shifting tariffs, and why some makers are stepping away from their businesses altogether.

Our conversation touches on marketing habits, emotional fatigue, and the deeper support that’s helping creative entrepreneurs make more grounded and sustainable decisions over time.

Entrepreneurial Fatigue, Market Uncertainty, and the Case for Slowing Down with Katie Hunt (240) Read

Richard Rumble watercolor painting

Why Every Artist Needs a Brand Kit (239)

As an artist, you thrive on creative expression, but that same impulse can sabotage your marketing. Without a system, your materials end up scattered and confusing for collectors.

The solution isn’t more design tricks. I t’s a brand kit rooted in your identity. In this episode, I explain why identity comes before design, and how a brand kit can build trust while saving you time and energy.

Why Every Artist Needs a Brand Kit (239) Read

Cathy Wagstaff mixed media

You don’t need a gallery, you need conscious connections (238)

Waiting to be discovered is not a strategy. You don’t need a gallery to succeed, you need conscious connections. These intentional relationships expand your reach, bring new opportunities, and sustain your career.

Learn what conscious connections are, why they matter more than ever, and how to start cultivating your own unique network—the one only you can build.

You don’t need a gallery, you need conscious connections (238) Read

Temo collage

Remove barriers to buying your art (237)

When buyers fall in love with your art, are you making it easy for them to say Yes? In this solo episode of *The Art Biz*, I talk about how to remove barriers in the buying process—those extra clicks, missing prices, or unanswered questions that cost you sales.

Learn how clarity, ease, and trust turn casual admirers into collectors, and challenge yourself to audit your own buyer’s journey.

Remove barriers to buying your art (237) Read

Still life painting of blue-and-white porcelain with white flowers and a lamp.

Clean your email list to improve deliverability and engagement (236)

Most artists focus on growing their email list—but what if the real power comes from trimming it? In this episode of The Art Biz, I share why cleaning your email list is essential for improving deliverability rates, boosting engagement, and building a more confident marketing practice.

Learn when it’s time to remove inactive subscribers and how doing so creates space for genuine connection and sustainable growth.

Clean your email list to improve deliverability and engagement (236) Read

Sue Grace acrylic painting

Test Your Social Media Effort

Here are some results you’re looking for from social media posts:

– More followers
– More engagement (comments, shares, likes, repins)
– More traffic to your website or blog
– More sign-ups for your classes and email list
– More sales of your art
– More joy in connecting with others*

Test Your Social Media Effort Read

Discerning Your Direction as an Artist with Marianne Lettieri (234)

Sculptor and installation artist Marianne Lettieri creates poetic, meditative work using salvaged materials and overlooked artifacts.

In this conversation, she shares how she transitioned from marketing to a full-time studio practice, how she defines success, and why clarity and discernment guide her choices. We talk about rejection, community, research, and using what you already have—both in your art and in your business.

Discerning Your Direction as an Artist with Marianne Lettieri (234) Read

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